361 – Business 101 – Are You Selling Details or Are You Selling The Emotion of Travel?



Podcast Number 361

SHOW NOTES
 It’s tempting to sell the features of your travel specialty. In fact it’s easy to sell the features of your travel product. It’s easy to talk about the details of the flight, the number of rooms in a suite, the all inclusive restaurants or bars, or the fine rental car. These are things primarily sold by those big web travel sellers. This is not where you compete. You compete by selling value and the value your client receives from your travel product is primarily emotion based. In this Business 101 edition of the Show, Barry talks about how to incorporate connection and emotion into your selling process.
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LINKS TO ITEMS DISCUSSED IN THE SHOW
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The Home Based Travel Agent Show Facebook Page
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Lorene’s Facebook Page
Email Barry at barry@hometravelagent.net
Email Lorene at sharptongued@mac.com

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The Home Based Travel Agent Show is available on your television through Roku in the Blubrry Channel. You can also find us on Blubrry at Blubrry.com.The Home Based Travel Agent Show is a proud affiliate of the National Association of Career Travel Agents – NACTA.Thank you for listening to the Home Based Travel Agent Podcast.

This podcast uses many sounds from freesound,
for the full list see here: Attributions


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