Podcast Number 391 SHOW NOTES Catherine Heeg is back working with us to take the mystery out of advertising on Facebook and Twitter. These powerful platforms allow you to target your advertising by location, age, income, gender, interests, and more. This feature will allow you to put your ads in front of people who are … Continue reading 391 – Boost Your Revenue; Advertise on Social Media
Category Archives: Business Tools
Podcast Number 388 SHOW NOTES Give your clients a taste of what they will experience on their next vacation with videos. There is hardly a better sales tool than a video with you, the travel agent, at a destination and talking about all the interesting things to do at that destination. A video such as … Continue reading 388 – How to Market With Video
Podcast Number 384 SHOW NOTES Take the hassle out of obtaining a travel visa for your clients by learning about a new service called Sherpa. Sherpa is a secure website where your clients can submit their information including a selfie photo and Sherpa takes care of the rest. Sherpa works with travel agents to insure … Continue reading 384 – Travel Visas For Your Clients Made Easy With Sherpa
Podcast Number 378 SHOW NOTES Selling is essential to the success of every travel agent and selling is a process. Success depends on learning this process, incorporating it into your personal style and then using the process when working with clients. This is key to increasing your sales. Benjamin Brown with 360 Sales Consulting joins … Continue reading 378 – The Sales Process – Do You Have One?
Podcast Number 370 SHOW NOTES English poet John Donne said, “No man [or woman or travel agent] is an island.” Okay that was said back in the 1600’s so I added to the quote to fit the times and occasion. What does the quote have to do with travel agents? Well many home based agents … Continue reading 370 – No Travel Agent is an Island
Podcast Number 369 SHOW NOTES Don’t let marketing and sales overwhelm you. The sales funnel is a tool to visualize this process, breaking it down into manageable segments, and helping you to make a plan to convert prospects into clients. In this Business 101 Show Barry explains the sales funnel and how you can use … Continue reading 369 – Using a Sales Funnel to Visualize Your Travel Agency’s Sales and Marketing Plan
Podcast Number 366 SHOW NOTES Organizing all the tasks you need to accomplish for your business, personal life and family life is a daunting chore. This task list can overwhelm and add stress to the point where you ignore the list of tasks altogether. I’ve tried many types of task organizing tools and always feel … Continue reading 366 – Business 101 – A Process to Become More Productive and Reduce Stress
Podcast Number 361 SHOW NOTES It’s tempting to sell the features of your travel specialty. In fact it’s easy to sell the features of your travel product. It’s easy to talk about the details of the flight, the number of rooms in a suite, the all inclusive restaurants or bars, or the fine rental car. … Continue reading 361 – Business 101 – Are You Selling Details or Are You Selling The Emotion of Travel?
Podcast Number 356 INTERVIEW SEGMENT One of the most valuable resources you can utilize as a small business owner, a travel agent, are the valuable insights from people who have a depth and breadth of experiences that are different from your own. This show combines the final two interviews from the National Association of Career … Continue reading 356 – Travel Agents Prosper by Working as a Team – The NACTA Chapter Directors’ Conference
Podcast Number 351 GUEST SEGMENT On our previous two shows we’ve discussed the importance of selling yourself first as a travel consultant. You compete in the travel marketplace by clients getting to know you, liking you, and trusting you enough to place their valuable vacation time into your hands. Catherine Heeg, a social media trail … Continue reading 351 – Using Social Media To Build Client Trust And Increase Sales