Podcast Number 361 SHOW NOTES It’s tempting to sell the features of your travel specialty. In fact it’s easy to sell the features of your travel product. It’s easy to talk about the details of the flight, the number of rooms in a suite, the all inclusive restaurants or bars, or the fine rental car. … Continue reading 361 – Business 101 – Are You Selling Details or Are You Selling The Emotion of Travel?
Podcast Number 360 SHOW NOTES Operating a tour business has its challenges but it also has great rewards. Rem Malloy from Italy4Real, and Scott Rutz from Travefy, join the show to talk about the challenges of operating a tour business and how technology can remove many of the challenges for any travel consultant building an … Continue reading 360 – How Italy4Real Uses Technology to Create Itineraries
Podcast Number 356 INTERVIEW SEGMENT One of the most valuable resources you can utilize as a small business owner, a travel agent, are the valuable insights from people who have a depth and breadth of experiences that are different from your own. This show combines the final two interviews from the National Association of Career … Continue reading 356 – Travel Agents Prosper by Working as a Team – The NACTA Chapter Directors’ Conference
Podcast Number 351 GUEST SEGMENT On our previous two shows we’ve discussed the importance of selling yourself first as a travel consultant. You compete in the travel marketplace by clients getting to know you, liking you, and trusting you enough to place their valuable vacation time into your hands. Catherine Heeg, a social media trail … Continue reading 351 – Using Social Media To Build Client Trust And Increase Sales
Podcast Number 350 GUEST SEGMENT The world has moved beyond the traditional travel agent who at one time was simply an order taker. The client would tell the agent where they wanted to travel and the travel agent would book the trip. The internet can easily fulfill this function today. The travel agent of today … Continue reading 350 – Why You Should Change Your Business Model From Travel Agent To Travel Consultant
Podcast Number 348 TRAVEL BUSINESS 101 In this first installment of Travel Business 101 we discuss why a website is important for your travel business and how to make it effective for the business your in. LINKS TO ITEMS WE’VE DISCUSSED IN THE SHOW Online AgencyPassport OnlineAgent Studio WordPress CONNECT WITH US The Home Based … Continue reading 348 – Travel Business 101 – What Does Your Website Say About You?
Podcast Number 339 GUEST SEGMENT A challenge for the travel professional is coming up with new ideas to generate business. Finding the ideas is the first challenge. The second challenge is putting the ideas into action. In fact, most ideas never make it to an action plan for implementation. This show is about finding ideas … Continue reading 339 – Ideas, Planning, Action for the Travel Professional in 2014
Podcast Number 334 COHOSTED SEGMENT Google+ is Google’s answer for a Facebook type of social media platform. Is Google+ a place where you can promote your travel business? Is Google+ easy to use? What are its advantages and disadvantages? Catherine Heeg, a social media expert in the travel trade, joins Lorene and I to answer … Continue reading 334 – How To Use Google+ To Promote Your Travel Business
Podcast Number 330 COHOSTED SEGMENT Ann Van Leeuwen, Vice President at the National Association of Career Travel Agents (NACTA), joins Barry and Lorene on the show to discuss upcoming events sponsored by NACTA for travel agents. We also discuss the NACTA community of travel agents and the great support this community provides its members. Travel … Continue reading 330 – Travel Agent Support and the Importance of Choosing the Right Host Agency from NACTA’s Vice President
Podcast Number 317 Find more travel business related content at the TRAVEL CONSULTANT ACADEMY. COHOSTED SEGMENT Catherine Heeg is an expert on using social media to increase the travel consultant’s exposure to potential and existing clients. Catherine is full of ideas about how you can find interesting content that will attract readers to your blog. … Continue reading 317 – Catherine Heeg Explains How to Find Content to Put Into Your Travel Agent Blog